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What Lobsters Taught Me About Growth, Discomfort, and Leadership
Lobsters can’t grow without shedding their shell—and neither can you. While in Nova Scotia, I realized that discomfort isn’t a problem, it’s a signal. If you’ve just taken on a new role, launched something big, or feel like your old strategies aren’t cutting it… you’re not stuck. You’re just molting.
Norm Adams
Jul 225 min read
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Rest Is a Strategy, Not a Luxury
Many leaders are burning out—not from lack of effort, but from giving too much for too long without rest or reward. In this candid reflection, Norm Adams revisits a cautionary tale from his doctor, shares the personal shift that changed everything, and offers thoughtful questions to help leaders pause, reflect, and reclaim a healthier, more intentional way to lead and live.
Norm Adams
Jun 144 min read
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Why I Host Events Like Mining4Beer
Tired of overproduced industry events where no one says anything real? So were we. Mining4Beer was our answer—a casual, no-pressure space for real conversations and meaningful connections. No suits, no speeches, just people showing up as themselves. And in Northern BC, that means more boots, more plaid, and talk that actually gets things done.
Norm Adams
May 224 min read
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If I Were Starting a Business Today, Here’s What I’d Do Differently
If I were starting a business today, I wouldn’t focus on looking ready—I’d make sure the business was worth being ready for. After 30 years in the trenches, I’ve learned what matters most: clarity, community, and the courage to course-correct. This post breaks down what I’d do differently if I had to start over—from protecting the Home Team to building with purpose instead of ego. Real talk, no fluff.
Norm Adams
May 206 min read
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Bridging the Divide: The Leader's role amidst Political Division
Today's workplaces are politically charged, divided by international and local issues. Leaders face the challenge of fostering unity.
Norm Adams
Nov 3, 20247 min read
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Balanced Leadership: Why Extremes Don’t Work
Balance extremes in leadership for sustained success. Find out how balance drives effective leadership.
Norm Adams
Sep 21, 20245 min read
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Leaders are Readers: Why Continuous Learning is Essential for Business Success
Back to school shouldn’t be just for ‘students’ – as a leader it’s a perfect time to focus on your growth too.
Norm Adams
Sep 6, 20246 min read
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Business Development: More than just sales
Business Development: Beyond Sales - A deep dive into the essential components that make up Business Development.
Norm Adams
Jul 24, 20245 min read
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Promote Mental Health in the Workplace - through Person Centred Management
Worried about someone in your workplace? Here are simple strategies for helping.
Riley Skinner
Jul 22, 20245 min read
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